The Global Business Travel Association Convention (GBTA) brings together industry leaders from more than 50 countries to share insights and shape the future of corporate travel. With such a diverse audience, language access is essential to ensuring full participation.
Traditional interpretation methods can be expensive, slow to deploy, and hard to scale. The Wordly interpretation app solves those problems by offering fast, accurate, live AI translation that works on any device.
At GBTA, more than 660 attendees accessed Wordly across 18 rooms, using real-time translation and captions in 15 different languages over 85+ hours of interpreted sessions. Every voice was heard – no matter what language they spoke.
Choosing the right interpretation app for your event is critical to delivering an inclusive, high-quality experience. Here are the key features to look for, and how Wordly meets each one:
Wordly is built specifically for business events, providing the flexibility and power organizers need to support diverse audiences at scale. It supports simultaneous interpretation, allowing attendees to receive translations as the speaker is talking, with minimal delay and no need for human interpreters or special equipment.
Offering real-time translation with an interpretation app is not just about accessibility, it's about improving the entire event experience.
For attendees, Wordly creates a more inclusive environment where everyone can understand, participate, and engage with confidence. When people hear content in their own language, they retain more, ask better questions, and feel more connected to the message.
At GBTA, that meant attendees could access translations in a wide variety of languages, including English (US & UK), Portuguese (BR), Japanese, Chinese (Simplified & Traditional), Spanish (ES & LatAm), French (FR & CA), German, Arabic, Hindi, Korean, and Turkish, all from their personal devices.
For organizers, Wordly offers a simple, scalable solution that replaces the cost and complexity of traditional interpretation. No need to coordinate interpreters, rent sound booths, or distribute headsets. Wordly allows organizers to focus on the content and the audience, not just the logistics.
From setup to support, Wordly is designed to help teams deliver multilingual experiences without adding operational friction. Every customer is paired with our customer success team to ensure a smooth onboarding and live event experience.
While GBTA was a perfect example of how Wordly supports large-scale conferences, the interpretation app is used across a wide range of industries and use cases:
Wordly works anywhere multilingual communication is needed. Whether you’re addressing a team of ten or an audience of ten thousand, the interpretation app makes it easy to remove language as a barrier.
Looking ahead, more organizations are adopting interpretation apps as a permanent part of their event strategy – not just for accessibility compliance, but to create stronger connections across cultures and communities.
What is an interpretation app?
An interpretation app is a digital tool that provides real-time translation of spoken language into another language, either as audio or text. These apps are used to help people understand and participants in conversations or presentations when they don’t speak the same language. Wordly is an AI interpretation app built specifically for live meetings and events.
How does an interpretation app work at events?
Interpretation apps like Wordly capture spoken audio, translate it in real time, and deliver the translation as audio or text directly to attendees on their preferred devices. Attendees simply join through a browser link or QR code and select their preferred language.
What makes Wordly different from other interpretation apps?
Wordly is designed specifically for events and meetings. It works entirely in the cloud, requires no downloads or hardware, supports dozens of languages, and can scale to thousands of attendees. It also integrates with popular platforms like Zoom, Microsoft Teams, and Cvent.
Is Wordly an AI interpretation app?
Yes. Wordly is 100% AI-powered. It does not rely on human interpreters or manual workflows. This makes it faster to set up, more cost-effective, and easier to scale for multilingual events.
Do attendees need to download the interpretation app to use it?
No. Wordly is browser-based. Attendees can access translations on any device – phone, tablet, or laptop – without downloading an app or signing in.
The Global Business Travel Association Convention (GBTA) is the world’s largest gathering of business travel professionals. With thousands of attendees and hundreds of educational sessions, GBTA drives innovation, thought leadership, and connection throughout the travel industry. The 2025 event featured immersive experiences, high-impact keynotes, and cutting-edge solutions shaping the future of mobility, meetings, and global work.
Wordly provided live translation for select sessions throughout the convention, delivering over 85 hours of real-time translation and captioning. More than 660 users tapped into the platform using 15 languages across 18 rooms, without downloads or specialized equipment.
Whether or not you attended GBTA 2025, it’s not too late to explore how the Wordly interpretation app can support your next event. If you’re planning an event or meeting and want to make it more accessible and inclusive, we’d love to show you how it works.
Schedule a personalized demo to see the Wordly interpretation app in action and learn how real-time translation can help you reach and engage multilingual audiences.